feat(customer): implement customer analysis page and drawer flow

This commit is contained in:
2026-03-03 16:45:22 +08:00
parent ccf7d403de
commit d450526204
28 changed files with 2880 additions and 3 deletions

View File

@@ -168,6 +168,154 @@ export interface CustomerExportDto {
totalCount: number; totalCount: number;
} }
/** 客户分析周期筛选值。 */
export type CustomerAnalysisPeriodFilter = '7d' | '30d' | '90d' | '365d';
/** 客户分析趋势点。 */
export interface CustomerAnalysisTrendPointDto {
label: string;
value: number;
}
/** 客户分析新老客构成项。 */
export interface CustomerAnalysisCompositionItemDto {
count: number;
label: string;
percent: number;
segmentCode: string;
tone: string;
}
/** 客单价分布项。 */
export interface CustomerAnalysisAmountDistributionItemDto {
count: number;
label: string;
percent: number;
segmentCode: string;
}
/** RFM 分层单元。 */
export interface CustomerAnalysisRfmCellDto {
count: number;
label: string;
segmentCode: string;
tone: string;
}
/** RFM 分层行。 */
export interface CustomerAnalysisRfmRowDto {
cells: CustomerAnalysisRfmCellDto[];
label: string;
}
/** 客户分析 Top 客户。 */
export interface CustomerAnalysisTopCustomerDto {
averageAmount: number;
customerKey: string;
lastOrderAt: string;
name: string;
orderCount: number;
phoneMasked: string;
rank: number;
tags: CustomerTagDto[];
totalAmount: number;
}
/** 客户分析总览。 */
export interface CustomerAnalysisOverviewDto {
activeCustomers: number;
activeRatePercent: number;
amountDistribution: CustomerAnalysisAmountDistributionItemDto[];
averageLifetimeValue: number;
composition: CustomerAnalysisCompositionItemDto[];
growthRatePercent: number;
growthTrend: CustomerAnalysisTrendPointDto[];
newCustomers: number;
newCustomersDailyAverage: number;
periodCode: CustomerAnalysisPeriodFilter;
periodDays: number;
rfmRows: CustomerAnalysisRfmRowDto[];
topCustomers: CustomerAnalysisTopCustomerDto[];
totalCustomers: number;
}
/** 客群明细分群编码。 */
export type CustomerAnalysisSegmentCode =
| 'active_new'
| 'active_recent'
| 'all'
| 'amount_0_30'
| 'amount_30_60'
| 'amount_60_100'
| 'amount_100_150'
| 'amount_150_plus'
| 'churn'
| 'dormant'
| 'high_value_top'
| 'repeat_loyal'
| `rfm_r${1 | 2 | 3}c${1 | 2 | 3 | 4}`
| (string & {});
/** 客群明细行。 */
export interface CustomerAnalysisSegmentListItemDto {
avatarColor: string;
avatarText: string;
averageAmount: number;
customerKey: string;
isDimmed: boolean;
isMember: boolean;
lastOrderAt: string;
memberTierName: string;
name: string;
orderCount: number;
phoneMasked: string;
registeredAt: string;
tags: CustomerTagDto[];
totalAmount: number;
}
/** 客群明细结果。 */
export interface CustomerAnalysisSegmentListResultDto {
items: CustomerAnalysisSegmentListItemDto[];
page: number;
pageSize: number;
segmentCode: string;
segmentDescription: string;
segmentTitle: string;
totalCount: number;
}
/** 客户分析会员详情。 */
export interface CustomerMemberDetailDto {
averageAmount: number;
customerKey: string;
lastOrderAt: string;
member: CustomerMemberSummaryDto;
name: string;
phoneMasked: string;
recentOrders: CustomerRecentOrderDto[];
registeredAt: string;
repurchaseRatePercent: number;
source: string;
tags: CustomerTagDto[];
totalAmount: number;
totalOrders: number;
}
/** 客户分析基础查询参数。 */
export interface CustomerAnalysisBaseQuery {
period?: CustomerAnalysisPeriodFilter;
storeId: string;
}
/** 客群明细查询参数。 */
export interface CustomerAnalysisSegmentListQuery extends CustomerAnalysisBaseQuery {
keyword?: string;
page: number;
pageSize: number;
segmentCode: CustomerAnalysisSegmentCode;
}
/** 查询客户列表。 */ /** 查询客户列表。 */
export async function getCustomerListApi(params: CustomerListQuery) { export async function getCustomerListApi(params: CustomerListQuery) {
return requestClient.get<CustomerListResultDto>('/customer/list/list', { return requestClient.get<CustomerListResultDto>('/customer/list/list', {
@@ -208,3 +356,69 @@ export async function exportCustomerCsvApi(params: CustomerListFilterQuery) {
params, params,
}); });
} }
/** 查询客户分析总览。 */
export async function getCustomerAnalysisOverviewApi(
params: CustomerAnalysisBaseQuery,
) {
return requestClient.get<CustomerAnalysisOverviewDto>(
'/customer/analysis/overview',
{
params,
},
);
}
/** 查询客群明细分页。 */
export async function getCustomerAnalysisSegmentListApi(
params: CustomerAnalysisSegmentListQuery,
) {
return requestClient.get<CustomerAnalysisSegmentListResultDto>(
'/customer/analysis/segment/list',
{
params,
},
);
}
/** 查询客户分析会员详情。 */
export async function getCustomerMemberDetailApi(params: {
customerKey: string;
storeId: string;
}) {
return requestClient.get<CustomerMemberDetailDto>(
'/customer/analysis/member/detail',
{
params,
},
);
}
/** 查询客户分析客户详情。 */
export async function getCustomerAnalysisDetailApi(params: {
customerKey: string;
storeId: string;
}) {
return requestClient.get<CustomerDetailDto>('/customer/analysis/detail', {
params,
});
}
/** 查询客户分析客户画像。 */
export async function getCustomerAnalysisProfileApi(params: {
customerKey: string;
storeId: string;
}) {
return requestClient.get<CustomerProfileDto>('/customer/analysis/profile', {
params,
});
}
/** 导出客户分析 CSV。 */
export async function exportCustomerAnalysisCsvApi(
params: CustomerAnalysisBaseQuery,
) {
return requestClient.get<CustomerExportDto>('/customer/analysis/export', {
params,
});
}

View File

@@ -0,0 +1,46 @@
<script setup lang="ts">
import type {
CustomerAnalysisAmountDistributionItemDto,
CustomerAnalysisSegmentCode,
} from '#/api/customer';
import {
formatPercent,
resolveDistributionColor,
} from '../composables/customer-analysis-page/helpers';
interface Props {
items: CustomerAnalysisAmountDistributionItemDto[];
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
</script>
<template>
<div class="ca-card">
<div class="ca-card-title">客单价分布</div>
<button
v-for="(item, index) in props.items"
:key="item.segmentCode"
class="ca-dist-row"
type="button"
@click="emit('segment', item.segmentCode)"
>
<span class="ca-dist-label">{{ item.label }}</span>
<span class="ca-dist-bar">
<span
class="ca-dist-bar-inner"
:style="{
width: `${Math.max(4, Math.min(100, item.percent))}%`,
backgroundColor: resolveDistributionColor(index),
}"
></span>
</span>
<span class="ca-dist-val">{{ formatPercent(item.percent) }}</span>
</button>
</div>
</template>

View File

@@ -0,0 +1,78 @@
<script setup lang="ts">
import type {
CustomerAnalysisOverviewDto,
CustomerAnalysisSegmentCode,
} from '#/api/customer';
import {
formatCurrency,
formatInteger,
formatPercent,
formatSignedPercent,
} from '../composables/customer-analysis-page/helpers';
interface Props {
overview: CustomerAnalysisOverviewDto;
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
</script>
<template>
<div class="ca-stats">
<button class="ca-stat" type="button" @click="emit('segment', 'all')">
<div class="label">客户总数</div>
<div class="val blue">
{{ formatInteger(props.overview.totalCustomers) }}
</div>
<div class="sub">
较上周期 {{ formatSignedPercent(props.overview.growthRatePercent) }}
</div>
</button>
<button
class="ca-stat"
type="button"
@click="emit('segment', 'active_new')"
>
<div class="label">本期新增</div>
<div class="val green">
+{{ formatInteger(props.overview.newCustomers) }}
</div>
<div class="sub">
日均 {{ props.overview.newCustomersDailyAverage }}
</div>
</button>
<button
class="ca-stat"
type="button"
@click="emit('segment', 'active_recent')"
>
<div class="label">活跃率</div>
<div class="val orange">
{{ formatPercent(props.overview.activeRatePercent) }}
</div>
<div class="sub">
{{ formatInteger(props.overview.activeCustomers) }} /
{{ formatInteger(props.overview.totalCustomers) }}
</div>
</button>
<button
class="ca-stat"
type="button"
@click="emit('segment', 'high_value_top')"
>
<div class="label">平均客户价值</div>
<div class="val">
{{ formatCurrency(props.overview.averageLifetimeValue) }}
</div>
<div class="sub">生命周期价值</div>
</button>
</div>
</template>

View File

@@ -0,0 +1,67 @@
<script setup lang="ts">
import type { CustomerAnalysisPeriodFilter } from '#/api/customer';
import { Button, Segmented, Select } from 'ant-design-vue';
import { ANALYSIS_PERIOD_OPTIONS } from '../composables/customer-analysis-page/constants';
interface OptionItem {
label: string;
value: string;
}
interface Props {
isExporting: boolean;
isStoreLoading: boolean;
period: CustomerAnalysisPeriodFilter;
selectedStoreId: string;
storeOptions: OptionItem[];
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'export'): void;
(event: 'update:period', value: string): void;
(event: 'update:selectedStoreId', value: string): void;
}>();
function handleStoreChange(value: unknown) {
if (typeof value === 'number' || typeof value === 'string') {
emit('update:selectedStoreId', String(value));
return;
}
emit('update:selectedStoreId', '');
}
</script>
<template>
<div class="ca-toolbar">
<Select
class="ca-store-select"
:value="props.selectedStoreId"
:options="props.storeOptions"
placeholder="请选择门店"
:loading="props.isStoreLoading"
:disabled="props.isStoreLoading || props.storeOptions.length === 0"
@update:value="(value) => handleStoreChange(value)"
/>
<span class="ca-period-label">统计周期</span>
<Segmented
class="ca-period-segment"
:value="props.period"
:options="ANALYSIS_PERIOD_OPTIONS"
@change="(value) => emit('update:period', String(value ?? '30d'))"
/>
<Button
class="ca-export-btn"
:loading="props.isExporting"
@click="emit('export')"
>
导出报表
</Button>
</div>
</template>

View File

@@ -0,0 +1,84 @@
<script setup lang="ts">
import type {
CustomerAnalysisCompositionItemDto,
CustomerAnalysisSegmentCode,
} from '#/api/customer';
import { computed } from 'vue';
import {
formatInteger,
formatPercent,
resolveCompositionToneColor,
} from '../composables/customer-analysis-page/helpers';
interface Props {
items: CustomerAnalysisCompositionItemDto[];
totalCustomers: number;
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
const donutStyle = computed(() => {
if (props.items.length === 0) {
return {
background: 'conic-gradient(#e5e7eb 0deg 360deg)',
};
}
let angle = 0;
const parts: string[] = [];
for (const item of props.items) {
const start = angle;
const delta = Math.max(0, Math.min(360, (item.percent / 100) * 360));
angle += delta;
const end = Math.min(360, angle);
parts.push(
`${resolveCompositionToneColor(item.tone)} ${start}deg ${end}deg`,
);
}
if (angle < 360) {
parts.push(`#e5e7eb ${angle}deg 360deg`);
}
return {
background: `conic-gradient(${parts.join(',')})`,
};
});
</script>
<template>
<div class="ca-card">
<div class="ca-card-title">新老客占比</div>
<div class="ca-donut-wrap">
<div class="ca-donut" :style="donutStyle">
<div class="ca-donut-hole">
<div class="num">{{ formatInteger(props.totalCustomers) }}</div>
<div class="lbl">总客户</div>
</div>
</div>
<div class="ca-legend">
<button
v-for="item in props.items"
:key="item.segmentCode"
class="ca-legend-item"
type="button"
@click="emit('segment', item.segmentCode)"
>
<span
class="ca-legend-dot"
:style="{ backgroundColor: resolveCompositionToneColor(item.tone) }"
></span>
<span class="ca-legend-label">{{ item.label }}</span>
<span class="ca-legend-value">{{ formatPercent(item.percent) }}</span>
</button>
</div>
</div>
</div>
</template>

View File

@@ -0,0 +1,49 @@
<script setup lang="ts">
import type {
CustomerAnalysisSegmentCode,
CustomerAnalysisTrendPointDto,
} from '#/api/customer';
import { computed } from 'vue';
interface Props {
points: CustomerAnalysisTrendPointDto[];
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
const maxValue = computed(() =>
Math.max(1, ...(props.points.map((item) => item.value) ?? [1])),
);
function resolveHeight(value: number) {
const ratio = value / maxValue.value;
return `${Math.max(14, Math.round(ratio * 96))}px`;
}
</script>
<template>
<div class="ca-card ca-card-full">
<div class="ca-card-title">客户增长趋势</div>
<div class="ca-bars">
<button
v-for="point in props.points"
:key="point.label"
class="ca-bar-col"
type="button"
@click="emit('segment', 'active_new')"
>
<div class="ca-bar-val">{{ point.value }}</div>
<div
class="ca-bar"
:style="{ height: resolveHeight(point.value) }"
></div>
<span class="ca-bar-lbl">{{ point.label }}</span>
</button>
</div>
</div>
</template>

View File

@@ -0,0 +1,182 @@
<script setup lang="ts">
import type { TableProps } from 'ant-design-vue';
import type { CustomerMemberDetailDto } from '#/api/customer';
import { h } from 'vue';
import { Drawer, Empty, Spin, Table, Tag } from 'ant-design-vue';
import {
resolveDeliveryTagColor,
resolveOrderStatusClass,
} from '#/views/customer/profile/composables/customer-profile-page/helpers';
import {
formatCurrencyWithFraction,
formatPercent,
resolveAvatarText,
resolveTagColor,
} from '../composables/customer-analysis-page/helpers';
interface Props {
detail: CustomerMemberDetailDto | null;
loading: boolean;
open: boolean;
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'close'): void;
}>();
const orderColumns: TableProps['columns'] = [
{
title: '时间',
dataIndex: 'orderedAt',
width: 168,
},
{
title: '订单号',
dataIndex: 'orderNo',
width: 160,
},
{
title: '商品摘要',
dataIndex: 'itemsSummary',
ellipsis: true,
},
{
title: '金额',
dataIndex: 'amount',
width: 110,
customRender: ({ text }) => formatCurrencyWithFraction(Number(text || 0)),
},
{
title: '方式',
dataIndex: 'deliveryType',
width: 90,
customRender: ({ text }) =>
h(Tag, { color: resolveDeliveryTagColor(String(text ?? '')) }, () =>
String(text ?? '--'),
),
},
{
title: '状态',
dataIndex: 'status',
width: 90,
customRender: ({ text }) =>
h(
'span',
{
class: [
'ca-member-order-status',
resolveOrderStatusClass(String(text ?? '')),
],
},
String(text ?? '--'),
),
},
];
</script>
<template>
<Drawer
:open="props.open"
width="620"
title="会员详情"
@close="emit('close')"
>
<Spin :spinning="props.loading">
<template v-if="props.detail">
<div class="ca-member-head">
<div class="ca-member-avatar">
{{ resolveAvatarText(props.detail.name) }}
</div>
<div class="ca-member-head-main">
<div class="ca-member-name-wrap">
<span class="ca-member-name">{{ props.detail.name }}</span>
<Tag v-if="props.detail.member.isMember" color="purple">
{{ props.detail.member.tierName || '会员' }}
</Tag>
</div>
<div class="ca-member-meta">
{{ props.detail.phoneMasked }} · 注册于
{{ props.detail.registeredAt }}
</div>
<div class="ca-member-meta">
入会 {{ props.detail.member.joinedAt || '--' }} · 来源{{
props.detail.source || '--'
}}
</div>
</div>
</div>
<div class="ca-member-overview">
<div class="ca-member-ov-item">
<div class="ca-member-ov-val">
{{ formatCurrencyWithFraction(props.detail.totalAmount) }}
</div>
<div class="ca-member-ov-label">累计消费</div>
</div>
<div class="ca-member-ov-item">
<div class="ca-member-ov-val">{{ props.detail.totalOrders }}</div>
<div class="ca-member-ov-label">消费次数</div>
</div>
<div class="ca-member-ov-item">
<div class="ca-member-ov-val">
{{ formatCurrencyWithFraction(props.detail.averageAmount) }}
</div>
<div class="ca-member-ov-label">平均客单价</div>
</div>
<div class="ca-member-ov-item">
<div class="ca-member-ov-val">
{{ formatPercent(props.detail.repurchaseRatePercent) }}
</div>
<div class="ca-member-ov-label">复购率</div>
</div>
<div class="ca-member-ov-item">
<div class="ca-member-ov-val">
{{ props.detail.member.pointsBalance }}
</div>
<div class="ca-member-ov-label">积分</div>
</div>
</div>
<div class="ca-member-section">
<div class="ca-member-section-title">会员标签</div>
<div class="ca-member-tag-list">
<Tag
v-for="tag in props.detail.tags"
:key="`${tag.code}-${tag.label}`"
:color="resolveTagColor(tag.tone)"
>
{{ tag.label }}
</Tag>
<span
v-if="props.detail.tags.length === 0"
class="ca-member-empty-text"
>
暂无标签
</span>
</div>
</div>
<div class="ca-member-section">
<div class="ca-member-section-title">最近订单</div>
<Table
class="ca-member-order-table"
row-key="orderNo"
size="small"
:columns="orderColumns"
:data-source="props.detail.recentOrders"
:pagination="false"
/>
</div>
</template>
<Empty v-else description="暂无会员详情" />
</Spin>
</Drawer>
</template>

View File

@@ -0,0 +1,54 @@
<script setup lang="ts">
import type {
CustomerAnalysisRfmRowDto,
CustomerAnalysisSegmentCode,
} from '#/api/customer';
import {
formatInteger,
resolveRfmCellToneClass,
} from '../composables/customer-analysis-page/helpers';
interface Props {
rows: CustomerAnalysisRfmRowDto[];
}
defineProps<Props>();
const emit = defineEmits<{
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
const columnLabels = ['高频高额', '高频低额', '低频高额', '低频低额'];
</script>
<template>
<div class="ca-card ca-card-full">
<div class="ca-card-title">RFM 客户分层</div>
<div class="ca-rfm">
<div class="ca-rfm-header"></div>
<div
v-for="columnLabel in columnLabels"
:key="columnLabel"
class="ca-rfm-header"
>
{{ columnLabel }}
</div>
<template v-for="row in rows" :key="row.label">
<div class="ca-rfm-label">{{ row.label }}</div>
<button
v-for="cell in row.cells"
:key="cell.segmentCode"
class="ca-rfm-cell"
:class="resolveRfmCellToneClass(cell.tone)"
type="button"
@click="emit('segment', cell.segmentCode)"
>
<div class="ca-rfm-cell-num">{{ formatInteger(cell.count) }}</div>
<div class="ca-rfm-cell-label">{{ cell.label }}</div>
</button>
</template>
</div>
</div>
</template>

View File

@@ -0,0 +1,239 @@
<script setup lang="ts">
import type { TablePaginationConfig, TableProps } from 'ant-design-vue';
import type {
CustomerAnalysisSegmentListItemDto,
CustomerAnalysisSegmentListResultDto,
CustomerTagDto,
} from '#/api/customer';
import { h } from 'vue';
import { Button, Drawer, Input, Table, Tag } from 'ant-design-vue';
import {
formatCurrencyWithFraction,
resolveTagColor,
} from '../composables/customer-analysis-page/helpers';
interface PaginationState {
page: number;
pageSize: number;
total: number;
}
interface Props {
keyword: string;
loading: boolean;
open: boolean;
pagination: PaginationState;
result: CustomerAnalysisSegmentListResultDto | null;
}
const props = defineProps<Props>();
const emit = defineEmits<{
(event: 'close'): void;
(event: 'detail', customerKey: string): void;
(event: 'member', customerKey: string): void;
(event: 'pageChange', page: number, pageSize: number): void;
(event: 'profile', customerKey: string): void;
(event: 'search'): void;
(event: 'update:keyword', value: string): void;
}>();
function renderCustomerCell(record: CustomerAnalysisSegmentListItemDto) {
return h('div', { class: 'ca-segment-customer' }, [
h(
'span',
{
class: 'ca-segment-avatar',
style: {
background: record.avatarColor || '#1677ff',
},
},
record.avatarText || record.name.slice(0, 1) || '客',
),
h('div', { class: 'ca-segment-customer-main' }, [
h('div', { class: 'ca-segment-customer-name' }, record.name || '--'),
h(
'div',
{ class: 'ca-segment-customer-phone' },
record.phoneMasked || '--',
),
]),
]);
}
function renderTagList(tags: CustomerTagDto[]) {
if (tags.length === 0) {
return '--';
}
return h(
'div',
{ class: 'ca-segment-tag-list' },
tags.map((tag) =>
h(
Tag,
{
color: resolveTagColor(tag.tone),
},
() => tag.label,
),
),
);
}
const columns: TableProps['columns'] = [
{
title: '客户',
dataIndex: 'name',
width: 220,
customRender: ({ record }) =>
renderCustomerCell(record as CustomerAnalysisSegmentListItemDto),
},
{
title: '累计消费',
dataIndex: 'totalAmount',
width: 120,
customRender: ({ text }) => formatCurrencyWithFraction(Number(text || 0)),
},
{
title: '下单次数',
dataIndex: 'orderCount',
width: 100,
},
{
title: '客单价',
dataIndex: 'averageAmount',
width: 100,
customRender: ({ text }) => formatCurrencyWithFraction(Number(text || 0)),
},
{
title: '最近下单',
dataIndex: 'lastOrderAt',
width: 120,
},
{
title: '会员等级',
dataIndex: 'memberTierName',
width: 110,
customRender: ({ record }) => {
const item = record as CustomerAnalysisSegmentListItemDto;
if (!item.isMember) {
return '--';
}
return item.memberTierName || '会员';
},
},
{
title: '标签',
dataIndex: 'tags',
customRender: ({ record }) =>
renderTagList((record as CustomerAnalysisSegmentListItemDto).tags),
},
{
title: '操作',
key: 'action',
width: 160,
customRender: ({ record }) => {
const item = record as CustomerAnalysisSegmentListItemDto;
const actions = [
h(
Button,
{
type: 'link',
size: 'small',
class: 'ca-segment-action',
onClick: () => emit('detail', item.customerKey),
},
() => '详情',
),
h(
Button,
{
type: 'link',
size: 'small',
class: 'ca-segment-action',
onClick: () => emit('profile', item.customerKey),
},
() => '画像',
),
];
if (item.isMember) {
actions.push(
h(
Button,
{
type: 'link',
size: 'small',
class: 'ca-segment-action',
onClick: () => emit('member', item.customerKey),
},
() => '会员',
),
);
}
return h('div', { class: 'ca-segment-action-wrap' }, actions);
},
},
];
function handleTableChange(next: TablePaginationConfig) {
emit('pageChange', Number(next.current || 1), Number(next.pageSize || 10));
}
function resolveRowClassName(record: CustomerAnalysisSegmentListItemDto) {
return record.isDimmed ? 'ca-segment-row-dimmed' : '';
}
</script>
<template>
<Drawer
:open="props.open"
width="980"
title="客群明细"
@close="emit('close')"
>
<div class="ca-segment-head">
<div class="ca-segment-title">
{{ props.result?.segmentTitle || '客群明细' }}
</div>
<div class="ca-segment-desc">
{{ props.result?.segmentDescription || '--' }}
</div>
</div>
<div class="ca-segment-toolbar">
<Input
class="ca-segment-search"
:value="props.keyword"
allow-clear
placeholder="搜索姓名 / 手机号"
@update:value="(value) => emit('update:keyword', String(value ?? ''))"
@press-enter="emit('search')"
/>
<Button type="primary" @click="emit('search')">查询</Button>
</div>
<Table
row-key="customerKey"
:columns="columns"
:data-source="props.result?.items || []"
:loading="props.loading"
:pagination="{
current: props.pagination.page,
pageSize: props.pagination.pageSize,
total: props.pagination.total,
showSizeChanger: false,
showTotal: (total: number) => `共 ${total} 条`,
}"
:row-class-name="resolveRowClassName"
class="ca-segment-table"
@change="handleTableChange"
/>
</Drawer>
</template>

View File

@@ -0,0 +1,141 @@
<script setup lang="ts">
import type { TableProps } from 'ant-design-vue';
import type {
CustomerAnalysisSegmentCode,
CustomerAnalysisTopCustomerDto,
CustomerTagDto,
} from '#/api/customer';
import { h } from 'vue';
import { Button, Table, Tag } from 'ant-design-vue';
import {
formatCurrencyWithFraction,
resolveTagColor,
} from '../composables/customer-analysis-page/helpers';
interface Props {
rows: CustomerAnalysisTopCustomerDto[];
}
defineProps<Props>();
const emit = defineEmits<{
(event: 'detail', customerKey: string): void;
(event: 'segment', segmentCode: CustomerAnalysisSegmentCode): void;
}>();
function renderTagList(tags: CustomerTagDto[]) {
if (tags.length === 0) {
return '--';
}
return h(
'div',
{ class: 'ca-top-tag-list' },
tags.map((tag) =>
h(
Tag,
{
color: resolveTagColor(tag.tone),
},
() => tag.label,
),
),
);
}
const columns: TableProps['columns'] = [
{
title: '排名',
dataIndex: 'rank',
width: 70,
customRender: ({ text }) =>
h('span', { class: 'ca-top-rank' }, String(text ?? '--')),
},
{
title: '客户',
dataIndex: 'name',
width: 130,
},
{
title: '累计消费',
dataIndex: 'totalAmount',
width: 120,
customRender: ({ text }) =>
h(
'span',
{ class: 'ca-top-money' },
formatCurrencyWithFraction(Number(text || 0)),
),
},
{
title: '下单次数',
dataIndex: 'orderCount',
width: 100,
},
{
title: '客单价',
dataIndex: 'averageAmount',
width: 100,
customRender: ({ text }) => formatCurrencyWithFraction(Number(text || 0)),
},
{
title: '最近下单',
dataIndex: 'lastOrderAt',
width: 110,
customRender: ({ text }) => String(text ?? '--').slice(5),
},
{
title: '标签',
dataIndex: 'tags',
customRender: ({ record }) =>
renderTagList((record as CustomerAnalysisTopCustomerDto).tags),
},
{
title: '操作',
key: 'action',
width: 90,
customRender: ({ record }) =>
h(
Button,
{
type: 'link',
class: 'ca-top-action',
onClick: () =>
emit(
'detail',
String((record as CustomerAnalysisTopCustomerDto).customerKey),
),
},
() => '查看',
),
},
];
</script>
<template>
<div class="ca-card ca-card-full ca-top-card">
<div class="ca-card-title-wrap">
<div class="ca-card-title">高价值客户 TOP 10</div>
<Button
type="link"
class="ca-top-segment-btn"
@click="emit('segment', 'high_value_top')"
>
查看客群明细
</Button>
</div>
<Table
row-key="customerKey"
size="small"
:columns="columns"
:data-source="rows"
:pagination="false"
class="ca-top-table"
/>
</div>
</template>

View File

@@ -0,0 +1,43 @@
import type { OptionItem } from '../../types';
import type {
CustomerAnalysisOverviewDto,
CustomerAnalysisPeriodFilter,
CustomerAnalysisSegmentCode,
} from '#/api/customer';
/** 客户分析查看权限。 */
export const CUSTOMER_ANALYSIS_VIEW_PERMISSION =
'tenant:customer:analysis:view';
/** 统计周期选项。 */
export const ANALYSIS_PERIOD_OPTIONS: OptionItem[] = [
{ label: '近7天', value: '7d' },
{ label: '近30天', value: '30d' },
{ label: '近90天', value: '90d' },
{ label: '近1年', value: '365d' },
];
/** 默认统计周期。 */
export const DEFAULT_PERIOD: CustomerAnalysisPeriodFilter = '30d';
/** 默认分群。 */
export const DEFAULT_SEGMENT_CODE: CustomerAnalysisSegmentCode = 'all';
/** 默认总览数据。 */
export const EMPTY_OVERVIEW: CustomerAnalysisOverviewDto = {
periodCode: DEFAULT_PERIOD,
periodDays: 30,
totalCustomers: 0,
newCustomers: 0,
growthRatePercent: 0,
newCustomersDailyAverage: 0,
activeCustomers: 0,
activeRatePercent: 0,
averageLifetimeValue: 0,
growthTrend: [],
composition: [],
amountDistribution: [],
rfmRows: [],
topCustomers: [],
};

View File

@@ -0,0 +1,94 @@
import type { Ref } from 'vue';
import type { CustomerAnalysisOverviewDto } from '#/api/customer';
import type { StoreListItemDto } from '#/api/store';
import { getCustomerAnalysisOverviewApi } from '#/api/customer';
import { getStoreListApi } from '#/api/store';
import { EMPTY_OVERVIEW } from './constants';
interface DataActionOptions {
isOverviewLoading: Ref<boolean>;
isStoreLoading: Ref<boolean>;
overview: Ref<CustomerAnalysisOverviewDto>;
period: Ref<'7d' | '30d' | '90d' | '365d'>;
selectedStoreId: Ref<string>;
stores: Ref<StoreListItemDto[]>;
}
/**
* 文件职责:客户分析页的数据加载动作。
*/
export function createDataActions(options: DataActionOptions) {
function resolvePeriodDays(period: '7d' | '30d' | '90d' | '365d'): number {
switch (period) {
case '7d': {
return 7;
}
case '90d': {
return 90;
}
case '365d': {
return 365;
}
default: {
return 30;
}
}
}
function resetOverview() {
options.overview.value = {
...EMPTY_OVERVIEW,
periodCode: options.period.value,
periodDays: resolvePeriodDays(options.period.value),
};
}
async function loadStores() {
options.isStoreLoading.value = true;
try {
const result = await getStoreListApi({ page: 1, pageSize: 200 });
options.stores.value = result.items;
if (result.items.length === 0) {
options.selectedStoreId.value = '';
resetOverview();
return;
}
const matched = result.items.some(
(item) => item.id === options.selectedStoreId.value,
);
if (!matched) {
options.selectedStoreId.value = result.items[0]?.id ?? '';
}
} finally {
options.isStoreLoading.value = false;
}
}
async function loadOverview() {
if (!options.selectedStoreId.value) {
resetOverview();
return;
}
options.isOverviewLoading.value = true;
try {
options.overview.value = await getCustomerAnalysisOverviewApi({
storeId: options.selectedStoreId.value,
period: options.period.value,
});
} finally {
options.isOverviewLoading.value = false;
}
}
return {
loadOverview,
loadStores,
resetOverview,
};
}

View File

@@ -0,0 +1,84 @@
import type { Ref } from 'vue';
import type { CustomerDetailDto, CustomerProfileDto } from '#/api/customer';
import {
getCustomerAnalysisDetailApi,
getCustomerAnalysisProfileApi,
} from '#/api/customer';
interface DrawerActionOptions {
detail: Ref<CustomerDetailDto | null>;
isDetailDrawerOpen: Ref<boolean>;
isDetailLoading: Ref<boolean>;
isProfileDrawerOpen: Ref<boolean>;
isProfileLoading: Ref<boolean>;
profile: Ref<CustomerProfileDto | null>;
selectedStoreId: Ref<string>;
}
/**
* 文件职责:客户分析页客户详情与画像抽屉动作。
*/
export function createDrawerActions(options: DrawerActionOptions) {
function setDetailDrawerOpen(value: boolean) {
options.isDetailDrawerOpen.value = value;
if (!value) {
options.detail.value = null;
options.isProfileDrawerOpen.value = false;
options.profile.value = null;
}
}
function setProfileDrawerOpen(value: boolean) {
options.isProfileDrawerOpen.value = value;
if (!value) {
options.profile.value = null;
}
}
async function openDetail(customerKey: string) {
if (!options.selectedStoreId.value || !customerKey) {
return;
}
options.isDetailDrawerOpen.value = true;
options.detail.value = null;
options.isProfileDrawerOpen.value = false;
options.profile.value = null;
options.isDetailLoading.value = true;
try {
options.detail.value = await getCustomerAnalysisDetailApi({
storeId: options.selectedStoreId.value,
customerKey,
});
} finally {
options.isDetailLoading.value = false;
}
}
async function openProfile(customerKey: string) {
if (!options.selectedStoreId.value || !customerKey) {
return;
}
options.isProfileDrawerOpen.value = true;
options.profile.value = null;
options.isProfileLoading.value = true;
try {
options.profile.value = await getCustomerAnalysisProfileApi({
storeId: options.selectedStoreId.value,
customerKey,
});
} finally {
options.isProfileLoading.value = false;
}
}
return {
openDetail,
openProfile,
setDetailDrawerOpen,
setProfileDrawerOpen,
};
}

View File

@@ -0,0 +1,46 @@
import type { Ref } from 'vue';
import { message } from 'ant-design-vue';
import { exportCustomerAnalysisCsvApi } from '#/api/customer';
import { downloadBase64File } from './helpers';
interface ExportActionOptions {
canExport: Ref<boolean>;
isExporting: Ref<boolean>;
period: Ref<'7d' | '30d' | '90d' | '365d'>;
selectedStoreId: Ref<string>;
}
/**
* 文件职责:客户分析报表导出动作。
*/
export function createExportActions(options: ExportActionOptions) {
async function handleExport() {
if (!options.selectedStoreId.value) {
return;
}
if (!options.canExport.value) {
message.warning('暂无导出权限');
return;
}
options.isExporting.value = true;
try {
const result = await exportCustomerAnalysisCsvApi({
storeId: options.selectedStoreId.value,
period: options.period.value,
});
downloadBase64File(result.fileName, result.fileContentBase64);
message.success('客户分析报表导出成功');
} finally {
options.isExporting.value = false;
}
}
return {
handleExport,
};
}

View File

@@ -0,0 +1,90 @@
export function formatCurrency(value: number) {
return new Intl.NumberFormat('zh-CN', {
style: 'currency',
currency: 'CNY',
minimumFractionDigits: 0,
maximumFractionDigits: 2,
}).format(Number.isFinite(value) ? value : 0);
}
export function formatCurrencyWithFraction(value: number) {
return new Intl.NumberFormat('zh-CN', {
style: 'currency',
currency: 'CNY',
minimumFractionDigits: 2,
maximumFractionDigits: 2,
}).format(Number.isFinite(value) ? value : 0);
}
export function formatInteger(value: number) {
return new Intl.NumberFormat('zh-CN', {
maximumFractionDigits: 0,
}).format(Number.isFinite(value) ? value : 0);
}
export function formatPercent(value: number) {
if (!Number.isFinite(value)) {
return '0%';
}
return `${value.toFixed(1).replace(/\.0$/, '')}%`;
}
export function formatSignedPercent(value: number) {
const normalized = Number.isFinite(value) ? value : 0;
const sign = normalized > 0 ? '+' : '';
return `${sign}${formatPercent(normalized)}`;
}
export function resolveTagColor(tone: string) {
if (tone === 'orange') return 'orange';
if (tone === 'green') return 'green';
if (tone === 'gray') return 'default';
if (tone === 'red') return 'red';
return 'blue';
}
export function resolveRfmCellToneClass(tone: string) {
if (tone === 'hot') return 'hot';
if (tone === 'warm') return 'warm';
if (tone === 'cool') return 'cool';
return 'cold';
}
export function resolveCompositionToneColor(tone: string) {
if (tone === 'green') return '#52c41a';
if (tone === 'orange') return '#fa8c16';
if (tone === 'gray') return '#e5e7eb';
return '#1677ff';
}
export function resolveDistributionColor(index: number) {
const palette = ['#7fb4ff', '#4a95ff', '#1677ff', '#1061d6', '#0a4eaf'];
return palette[Math.max(0, Math.min(index, palette.length - 1))] ?? '#1677ff';
}
export function resolveAvatarText(name: string) {
const normalized = String(name || '').trim();
return normalized ? normalized.slice(0, 1) : '客';
}
function decodeBase64ToBlob(base64: string) {
const binary = atob(base64);
const bytes = new Uint8Array(binary.length);
for (let index = 0; index < binary.length; index += 1) {
bytes[index] = binary.codePointAt(index) ?? 0;
}
return new Blob([bytes], { type: 'text/csv;charset=utf-8;' });
}
export function downloadBase64File(
fileName: string,
fileContentBase64: string,
) {
const blob = decodeBase64ToBlob(fileContentBase64);
const url = URL.createObjectURL(blob);
const anchor = document.createElement('a');
anchor.href = url;
anchor.download = fileName;
anchor.click();
URL.revokeObjectURL(url);
}

View File

@@ -0,0 +1,47 @@
import type { Ref } from 'vue';
import type { CustomerMemberDetailDto } from '#/api/customer';
import { getCustomerMemberDetailApi } from '#/api/customer';
interface MemberActionOptions {
detail: Ref<CustomerMemberDetailDto | null>;
isMemberDrawerOpen: Ref<boolean>;
isMemberLoading: Ref<boolean>;
selectedStoreId: Ref<string>;
}
/**
* 文件职责:客户分析页会员详情抽屉动作。
*/
export function createMemberActions(options: MemberActionOptions) {
function setMemberDrawerOpen(value: boolean) {
options.isMemberDrawerOpen.value = value;
if (!value) {
options.detail.value = null;
}
}
async function openMember(customerKey: string) {
if (!options.selectedStoreId.value || !customerKey) {
return;
}
options.isMemberDrawerOpen.value = true;
options.detail.value = null;
options.isMemberLoading.value = true;
try {
options.detail.value = await getCustomerMemberDetailApi({
storeId: options.selectedStoreId.value,
customerKey,
});
} finally {
options.isMemberLoading.value = false;
}
}
return {
openMember,
setMemberDrawerOpen,
};
}

View File

@@ -0,0 +1,99 @@
import type { Ref } from 'vue';
import type {
CustomerAnalysisSegmentCode,
CustomerAnalysisSegmentListResultDto,
} from '#/api/customer';
import { getCustomerAnalysisSegmentListApi } from '#/api/customer';
interface SegmentPagination {
page: number;
pageSize: number;
total: number;
}
interface SegmentActionOptions {
currentSegmentCode: Ref<CustomerAnalysisSegmentCode>;
isSegmentDrawerOpen: Ref<boolean>;
isSegmentLoading: Ref<boolean>;
keyword: Ref<string>;
pagination: SegmentPagination;
period: Ref<'7d' | '30d' | '90d' | '365d'>;
result: Ref<CustomerAnalysisSegmentListResultDto | null>;
selectedStoreId: Ref<string>;
}
/**
* 文件职责:客户分析页客群明细抽屉动作。
*/
export function createSegmentActions(options: SegmentActionOptions) {
function setSegmentDrawerOpen(value: boolean) {
options.isSegmentDrawerOpen.value = value;
if (!value) {
options.result.value = null;
options.keyword.value = '';
options.pagination.page = 1;
options.pagination.total = 0;
}
}
function setSegmentKeyword(value: string) {
options.keyword.value = value;
}
async function loadSegmentData() {
if (!options.selectedStoreId.value) {
options.result.value = null;
options.pagination.total = 0;
return;
}
options.isSegmentLoading.value = true;
try {
const result = await getCustomerAnalysisSegmentListApi({
storeId: options.selectedStoreId.value,
period: options.period.value,
segmentCode: options.currentSegmentCode.value,
keyword: options.keyword.value.trim() || undefined,
page: options.pagination.page,
pageSize: options.pagination.pageSize,
});
options.result.value = result;
options.pagination.page = result.page;
options.pagination.pageSize = result.pageSize;
options.pagination.total = result.totalCount;
} finally {
options.isSegmentLoading.value = false;
}
}
async function openSegment(segmentCode: CustomerAnalysisSegmentCode) {
options.currentSegmentCode.value = segmentCode;
options.keyword.value = '';
options.pagination.page = 1;
options.isSegmentDrawerOpen.value = true;
await loadSegmentData();
}
async function handleSegmentSearch() {
options.pagination.page = 1;
await loadSegmentData();
}
async function handleSegmentPageChange(page: number, pageSize: number) {
options.pagination.page = page;
options.pagination.pageSize = pageSize;
await loadSegmentData();
}
return {
handleSegmentPageChange,
handleSegmentSearch,
loadSegmentData,
openSegment,
setSegmentDrawerOpen,
setSegmentKeyword,
};
}

View File

@@ -0,0 +1,244 @@
import type {
CustomerAnalysisOverviewDto,
CustomerAnalysisPeriodFilter,
CustomerAnalysisSegmentCode,
CustomerAnalysisSegmentListResultDto,
CustomerDetailDto,
CustomerMemberDetailDto,
CustomerProfileDto,
} from '#/api/customer';
import type { StoreListItemDto } from '#/api/store';
import { computed, onActivated, onMounted, reactive, ref, watch } from 'vue';
import { useRouter } from 'vue-router';
import { useAccessStore } from '@vben/stores';
import { createNavigationActions } from '#/views/customer/list/composables/customer-list-page/navigation-actions';
import {
CUSTOMER_ANALYSIS_VIEW_PERMISSION,
DEFAULT_PERIOD,
DEFAULT_SEGMENT_CODE,
EMPTY_OVERVIEW,
} from './customer-analysis-page/constants';
import { createDataActions } from './customer-analysis-page/data-actions';
import { createDrawerActions } from './customer-analysis-page/drawer-actions';
import { createExportActions } from './customer-analysis-page/export-actions';
import { createMemberActions } from './customer-analysis-page/member-actions';
import { createSegmentActions } from './customer-analysis-page/segment-actions';
export function useCustomerAnalysisPage() {
const accessStore = useAccessStore();
const router = useRouter();
const stores = ref<StoreListItemDto[]>([]);
const selectedStoreId = ref('');
const isStoreLoading = ref(false);
const period = ref<CustomerAnalysisPeriodFilter>(DEFAULT_PERIOD);
const overview = ref<CustomerAnalysisOverviewDto>({ ...EMPTY_OVERVIEW });
const isOverviewLoading = ref(false);
const segmentResult = ref<CustomerAnalysisSegmentListResultDto | null>(null);
const isSegmentDrawerOpen = ref(false);
const isSegmentLoading = ref(false);
const segmentKeyword = ref('');
const currentSegmentCode =
ref<CustomerAnalysisSegmentCode>(DEFAULT_SEGMENT_CODE);
const segmentPagination = reactive({
page: 1,
pageSize: 10,
total: 0,
});
const detail = ref<CustomerDetailDto | null>(null);
const isDetailDrawerOpen = ref(false);
const isDetailLoading = ref(false);
const profile = ref<CustomerProfileDto | null>(null);
const isProfileDrawerOpen = ref(false);
const isProfileLoading = ref(false);
const memberDetail = ref<CustomerMemberDetailDto | null>(null);
const isMemberDrawerOpen = ref(false);
const isMemberLoading = ref(false);
const isExporting = ref(false);
const storeOptions = computed(() =>
stores.value.map((item) => ({
label: item.name,
value: item.id,
})),
);
const accessCodeSet = computed(
() => new Set((accessStore.accessCodes ?? []).map(String)),
);
const canExport = computed(() =>
accessCodeSet.value.has(CUSTOMER_ANALYSIS_VIEW_PERMISSION),
);
const { loadStores, loadOverview, resetOverview } = createDataActions({
stores,
selectedStoreId,
period,
overview,
isStoreLoading,
isOverviewLoading,
});
const {
openSegment,
loadSegmentData,
setSegmentDrawerOpen,
setSegmentKeyword,
handleSegmentSearch,
handleSegmentPageChange,
} = createSegmentActions({
selectedStoreId,
period,
currentSegmentCode,
keyword: segmentKeyword,
result: segmentResult,
isSegmentDrawerOpen,
isSegmentLoading,
pagination: segmentPagination,
});
const { openMember, setMemberDrawerOpen } = createMemberActions({
selectedStoreId,
detail: memberDetail,
isMemberDrawerOpen,
isMemberLoading,
});
const { openDetail, openProfile, setDetailDrawerOpen, setProfileDrawerOpen } =
createDrawerActions({
selectedStoreId,
detail,
isDetailDrawerOpen,
isDetailLoading,
profile,
isProfileDrawerOpen,
isProfileLoading,
});
const { openProfilePage } = createNavigationActions({
selectedStoreId,
router,
});
const { handleExport } = createExportActions({
selectedStoreId,
period,
isExporting,
canExport,
});
function setSelectedStoreId(value: string) {
selectedStoreId.value = value;
}
function setPeriod(value: string) {
const normalized = (value ||
DEFAULT_PERIOD) as CustomerAnalysisPeriodFilter;
period.value = normalized;
}
async function openSegmentByCode(segmentCode: CustomerAnalysisSegmentCode) {
await openSegment(segmentCode);
}
async function openTopCustomerDetail(customerKey: string) {
await openDetail(customerKey);
}
async function openMemberFromDetail(customerKey: string) {
await openMember(customerKey);
}
watch(selectedStoreId, async (storeId) => {
if (!storeId) {
resetOverview();
segmentResult.value = null;
segmentPagination.total = 0;
setDetailDrawerOpen(false);
setProfileDrawerOpen(false);
setMemberDrawerOpen(false);
isSegmentDrawerOpen.value = false;
return;
}
await loadOverview();
if (isSegmentDrawerOpen.value) {
await loadSegmentData();
}
});
watch(period, async () => {
if (!selectedStoreId.value) {
resetOverview();
return;
}
await loadOverview();
if (isSegmentDrawerOpen.value) {
await loadSegmentData();
}
});
onMounted(() => {
void loadStores();
});
onActivated(() => {
if (stores.value.length === 0 || !selectedStoreId.value) {
void loadStores();
}
});
return {
canExport,
currentSegmentCode,
detail,
handleExport,
handleSegmentPageChange,
handleSegmentSearch,
isDetailDrawerOpen,
isDetailLoading,
isExporting,
isMemberDrawerOpen,
isMemberLoading,
isOverviewLoading,
isProfileDrawerOpen,
isProfileLoading,
isSegmentDrawerOpen,
isSegmentLoading,
isStoreLoading,
memberDetail,
openDetail,
openMember,
openMemberFromDetail,
openProfile,
openProfilePage,
openSegmentByCode,
openTopCustomerDetail,
overview,
period,
profile,
segmentKeyword,
segmentPagination,
segmentResult,
selectedStoreId,
setDetailDrawerOpen,
setMemberDrawerOpen,
setPeriod,
setProfileDrawerOpen,
setSegmentDrawerOpen,
setSegmentKeyword,
setSelectedStoreId,
storeOptions,
};
}

View File

@@ -0,0 +1,158 @@
<script setup lang="ts">
import { Page } from '@vben/common-ui';
import { Empty, Spin } from 'ant-design-vue';
import CustomerDetailDrawer from '#/views/customer/list/components/CustomerDetailDrawer.vue';
import CustomerProfileDrawer from '#/views/customer/list/components/CustomerProfileDrawer.vue';
import AmountDistributionCard from './components/AmountDistributionCard.vue';
import AnalysisStatsGrid from './components/AnalysisStatsGrid.vue';
import AnalysisToolbar from './components/AnalysisToolbar.vue';
import CompositionCard from './components/CompositionCard.vue';
import GrowthTrendCard from './components/GrowthTrendCard.vue';
import MemberDetailDrawer from './components/MemberDetailDrawer.vue';
import RfmMatrixCard from './components/RfmMatrixCard.vue';
import SegmentDrawer from './components/SegmentDrawer.vue';
import TopCustomerTableCard from './components/TopCustomerTableCard.vue';
import { useCustomerAnalysisPage } from './composables/useCustomerAnalysisPage';
const {
detail,
handleExport,
handleSegmentPageChange,
handleSegmentSearch,
isDetailDrawerOpen,
isDetailLoading,
isExporting,
isMemberDrawerOpen,
isMemberLoading,
isOverviewLoading,
isProfileDrawerOpen,
isProfileLoading,
isSegmentDrawerOpen,
isSegmentLoading,
isStoreLoading,
memberDetail,
openDetail,
openMember,
openMemberFromDetail,
openProfile,
openProfilePage,
openSegmentByCode,
openTopCustomerDetail,
overview,
period,
profile,
segmentKeyword,
segmentPagination,
segmentResult,
selectedStoreId,
setDetailDrawerOpen,
setMemberDrawerOpen,
setPeriod,
setProfileDrawerOpen,
setSegmentDrawerOpen,
setSegmentKeyword,
setSelectedStoreId,
storeOptions,
} = useCustomerAnalysisPage();
</script>
<template>
<Page title="客户分析" content-class="page-customer-analysis">
<div class="ca-page">
<AnalysisToolbar
:selected-store-id="selectedStoreId"
:store-options="storeOptions"
:is-store-loading="isStoreLoading"
:period="period"
:is-exporting="isExporting"
@update:selected-store-id="setSelectedStoreId"
@update:period="setPeriod"
@export="handleExport"
/>
<div v-if="!selectedStoreId" class="ca-empty">
<Empty description="暂无门店,请先创建门店" />
</div>
<Spin v-else :spinning="isOverviewLoading">
<AnalysisStatsGrid :overview="overview" @segment="openSegmentByCode" />
<div class="ca-grid">
<GrowthTrendCard
:points="overview.growthTrend"
@segment="openSegmentByCode"
/>
<CompositionCard
:items="overview.composition"
:total-customers="overview.totalCustomers"
@segment="openSegmentByCode"
/>
<AmountDistributionCard
:items="overview.amountDistribution"
@segment="openSegmentByCode"
/>
<RfmMatrixCard
:rows="overview.rfmRows"
@segment="openSegmentByCode"
/>
<TopCustomerTableCard
:rows="overview.topCustomers"
@detail="openTopCustomerDetail"
@segment="openSegmentByCode"
/>
</div>
</Spin>
</div>
<SegmentDrawer
:open="isSegmentDrawerOpen"
:loading="isSegmentLoading"
:result="segmentResult"
:pagination="segmentPagination"
:keyword="segmentKeyword"
@close="setSegmentDrawerOpen(false)"
@update:keyword="setSegmentKeyword"
@search="handleSegmentSearch"
@page-change="handleSegmentPageChange"
@detail="openDetail"
@profile="openProfile"
@member="openMember"
/>
<CustomerDetailDrawer
:open="isDetailDrawerOpen"
:loading="isDetailLoading"
:detail="detail"
:show-member-action="true"
@close="setDetailDrawerOpen(false)"
@profile="openProfile"
@profile-page="openProfilePage"
@member="openMemberFromDetail"
/>
<CustomerProfileDrawer
:open="isProfileDrawerOpen"
:loading="isProfileLoading"
:profile="profile"
@close="setProfileDrawerOpen(false)"
/>
<MemberDetailDrawer
:open="isMemberDrawerOpen"
:loading="isMemberLoading"
:detail="memberDetail"
@close="setMemberDrawerOpen(false)"
/>
</Page>
</template>
<style lang="less">
@import './styles/index.less';
</style>

View File

@@ -0,0 +1,35 @@
.page-customer-analysis {
.ant-card {
border-radius: 10px;
}
.ant-drawer {
.ant-drawer-header {
padding: 14px 18px;
border-bottom: 1px solid #f0f0f0;
}
.ant-drawer-body {
padding: 16px 20px;
}
.ant-drawer-footer {
padding: 12px 20px;
border-top: 1px solid #f0f0f0;
}
}
}
.ca-page {
display: flex;
flex-direction: column;
gap: 12px;
}
.ca-empty {
padding: 48px 16px;
background: #fff;
border: 1px solid #f0f0f0;
border-radius: 10px;
box-shadow: 0 2px 8px rgb(15 23 42 / 6%);
}

View File

@@ -0,0 +1,327 @@
.ca-stats {
display: grid;
grid-template-columns: repeat(4, minmax(0, 1fr));
gap: 12px;
}
.ca-stat {
display: block;
padding: 16px 20px;
text-align: left;
cursor: pointer;
background: #fff;
border: 1px solid #f0f0f0;
border-radius: 10px;
box-shadow: 0 2px 8px rgb(15 23 42 / 6%);
transition: all 0.2s ease;
&:hover {
box-shadow: 0 6px 14px rgb(15 23 42 / 10%);
transform: translateY(-1px);
}
.label {
margin-bottom: 6px;
font-size: 13px;
color: rgb(0 0 0 / 45%);
}
.val {
font-size: 24px;
font-weight: 700;
line-height: 1.2;
color: rgb(0 0 0 / 88%);
&.blue {
color: #1677ff;
}
&.green {
color: #52c41a;
}
&.orange {
color: #fa8c16;
}
}
.sub {
margin-top: 4px;
font-size: 12px;
color: rgb(0 0 0 / 45%);
}
}
.ca-bars {
display: flex;
gap: 6px;
align-items: flex-end;
height: 140px;
}
.ca-bar-col {
display: flex;
flex: 1;
flex-direction: column;
gap: 4px;
align-items: center;
min-width: 0;
padding: 0;
cursor: pointer;
background: transparent;
border: none;
}
.ca-bar-val {
width: 100%;
overflow: hidden;
text-overflow: ellipsis;
font-size: 11px;
color: rgb(0 0 0 / 65%);
text-align: center;
white-space: nowrap;
}
.ca-bar {
width: 100%;
background: #1677ff;
border-radius: 4px 4px 0 0;
opacity: 0.8;
transition: all 0.2s ease;
}
.ca-bar-col:hover .ca-bar {
opacity: 1;
}
.ca-bar-lbl {
font-size: 11px;
color: rgb(0 0 0 / 45%);
}
.ca-donut-wrap {
display: flex;
gap: 24px;
align-items: center;
}
.ca-donut {
position: relative;
flex-shrink: 0;
width: 130px;
height: 130px;
border-radius: 50%;
}
.ca-donut-hole {
position: absolute;
inset: 24px;
display: flex;
flex-direction: column;
align-items: center;
justify-content: center;
background: #fff;
border-radius: 50%;
.num {
font-size: 18px;
font-weight: 700;
color: rgb(0 0 0 / 88%);
}
.lbl {
font-size: 11px;
color: rgb(0 0 0 / 45%);
}
}
.ca-legend {
flex: 1;
min-width: 0;
}
.ca-legend-item {
display: flex;
gap: 8px;
align-items: center;
width: 100%;
padding: 6px 0;
text-align: left;
cursor: pointer;
background: transparent;
border: none;
}
.ca-legend-dot {
flex-shrink: 0;
width: 10px;
height: 10px;
border-radius: 3px;
}
.ca-legend-label {
flex: 1;
min-width: 0;
overflow: hidden;
text-overflow: ellipsis;
font-size: 13px;
color: rgb(0 0 0 / 65%);
white-space: nowrap;
}
.ca-legend-value {
font-size: 13px;
font-weight: 600;
color: rgb(0 0 0 / 88%);
}
.ca-dist-row {
display: flex;
gap: 10px;
align-items: center;
width: 100%;
padding: 8px 0;
text-align: left;
cursor: pointer;
background: transparent;
border: none;
}
.ca-dist-label {
flex-shrink: 0;
width: 90px;
font-size: 13px;
color: rgb(0 0 0 / 65%);
}
.ca-dist-bar {
flex: 1;
height: 20px;
overflow: hidden;
background: #f0f0f0;
border-radius: 4px;
}
.ca-dist-bar-inner {
display: inline-flex;
height: 100%;
border-radius: 4px;
transition: all 0.2s ease;
}
.ca-dist-val {
flex-shrink: 0;
width: 60px;
font-weight: 500;
color: rgb(0 0 0 / 88%);
text-align: right;
}
.ca-rfm {
display: grid;
grid-template-columns: auto repeat(4, minmax(0, 1fr));
gap: 2px;
font-size: 12px;
}
.ca-rfm-header {
padding: 8px;
font-weight: 600;
color: #6b7280;
text-align: center;
background: #f8f9fb;
}
.ca-rfm-label {
padding: 8px 10px;
font-weight: 600;
color: #6b7280;
white-space: nowrap;
background: #f8f9fb;
}
.ca-rfm-cell {
padding: 10px 8px;
text-align: center;
cursor: pointer;
border: none;
border-radius: 4px;
transition: all 0.2s ease;
&:hover {
transform: scale(1.03);
}
&.hot {
color: #1677ff;
background: rgb(22 119 255 / 18%);
}
&.warm {
color: #1677ff;
background: rgb(22 119 255 / 10%);
}
&.cool {
color: #fa8c16;
background: rgb(250 140 22 / 10%);
}
&.cold {
color: rgb(0 0 0 / 45%);
background: #f8f9fb;
}
}
.ca-rfm-cell-num {
font-weight: 600;
}
.ca-rfm-cell-label {
margin-top: 2px;
font-size: 11px;
opacity: 0.75;
}
.ca-top-card {
overflow: hidden;
}
.ca-top-segment-btn {
padding-inline: 0;
}
.ca-top-table {
.ant-table-thead > tr > th {
font-size: 13px;
white-space: nowrap;
background: #f8f9fb;
}
.ant-table-tbody > tr > td {
vertical-align: middle;
}
}
.ca-top-rank {
font-weight: 700;
color: #1677ff;
}
.ca-top-money {
font-weight: 600;
}
.ca-top-tag-list {
display: flex;
flex-wrap: wrap;
gap: 4px;
.ant-tag {
margin-inline-end: 0;
}
}
.ca-top-action {
padding-inline: 0;
}

View File

@@ -0,0 +1,229 @@
.ca-segment-head {
margin-bottom: 12px;
}
.ca-segment-title {
font-size: 16px;
font-weight: 600;
color: rgb(0 0 0 / 88%);
}
.ca-segment-desc {
margin-top: 3px;
font-size: 13px;
color: rgb(0 0 0 / 45%);
}
.ca-segment-toolbar {
display: flex;
gap: 8px;
align-items: center;
margin-bottom: 12px;
.ca-segment-search {
width: 260px;
}
}
.ca-segment-table {
.ant-table-thead > tr > th {
white-space: nowrap;
background: #f8f9fb;
}
.ant-pagination {
margin: 14px 0 0;
}
}
.ca-segment-customer {
display: flex;
gap: 10px;
align-items: center;
}
.ca-segment-avatar {
display: inline-flex;
flex-shrink: 0;
align-items: center;
justify-content: center;
width: 36px;
height: 36px;
font-size: 14px;
font-weight: 600;
color: #fff;
border-radius: 50%;
}
.ca-segment-customer-main {
min-width: 0;
}
.ca-segment-customer-name {
font-weight: 500;
color: rgb(0 0 0 / 88%);
}
.ca-segment-customer-phone {
margin-top: 2px;
font-size: 12px;
color: rgb(0 0 0 / 45%);
}
.ca-segment-tag-list {
display: flex;
flex-wrap: wrap;
gap: 4px;
.ant-tag {
margin-inline-end: 0;
}
}
.ca-segment-action-wrap {
display: flex;
gap: 4px;
align-items: center;
}
.ca-segment-action {
padding-inline: 0;
}
.ca-segment-row-dimmed td {
opacity: 0.55;
}
.ca-segment-row-dimmed:hover td {
opacity: 0.78;
}
.ca-member-head {
display: flex;
gap: 14px;
align-items: center;
padding-bottom: 16px;
margin-bottom: 20px;
border-bottom: 1px solid #f5f5f5;
}
.ca-member-avatar {
display: inline-flex;
flex-shrink: 0;
align-items: center;
justify-content: center;
width: 48px;
height: 48px;
font-size: 18px;
font-weight: 600;
color: #fff;
background: #1677ff;
border-radius: 50%;
}
.ca-member-head-main {
min-width: 0;
}
.ca-member-name-wrap {
display: flex;
gap: 8px;
align-items: center;
}
.ca-member-name {
font-size: 16px;
font-weight: 600;
color: rgb(0 0 0 / 88%);
}
.ca-member-meta {
margin-top: 3px;
font-size: 12px;
color: rgb(0 0 0 / 45%);
}
.ca-member-overview {
display: grid;
grid-template-columns: repeat(5, minmax(0, 1fr));
gap: 10px;
margin-bottom: 20px;
}
.ca-member-ov-item {
padding: 12px 8px;
text-align: center;
background: #f8f9fb;
border-radius: 8px;
}
.ca-member-ov-val {
overflow: hidden;
text-overflow: ellipsis;
font-size: 16px;
font-weight: 700;
color: rgb(0 0 0 / 88%);
white-space: nowrap;
}
.ca-member-ov-label {
margin-top: 4px;
font-size: 11px;
color: rgb(0 0 0 / 45%);
}
.ca-member-section {
margin-bottom: 20px;
}
.ca-member-section-title {
padding-left: 10px;
margin-bottom: 12px;
font-size: 15px;
font-weight: 600;
color: rgb(0 0 0 / 88%);
border-left: 3px solid #1677ff;
}
.ca-member-tag-list {
display: flex;
flex-wrap: wrap;
gap: 6px;
.ant-tag {
margin-inline-end: 0;
}
}
.ca-member-empty-text {
font-size: 13px;
color: rgb(0 0 0 / 45%);
}
.ca-member-order-table {
.ant-table-thead > tr > th {
font-size: 12px;
white-space: nowrap;
background: #f8f9fb;
}
}
.ca-member-order-status {
font-weight: 600;
&.success {
color: #52c41a;
}
&.danger {
color: #ff4d4f;
}
&.processing {
color: #1677ff;
}
&.default {
color: rgb(0 0 0 / 65%);
}
}

View File

@@ -0,0 +1,9 @@
@import './base.less';
@import './layout.less';
@import './cards.less';
@import './drawer.less';
@import '../../list/styles/drawer.less';
@import '../../profile/styles/card.less';
@import '../../profile/styles/table.less';
@import '../../profile/styles/responsive.less';
@import './responsive.less';

View File

@@ -0,0 +1,71 @@
.ca-toolbar {
display: flex;
flex-wrap: wrap;
gap: 10px;
align-items: center;
padding: 12px 14px;
background: #fff;
border: 1px solid #f0f0f0;
border-radius: 10px;
box-shadow: 0 2px 8px rgb(15 23 42 / 6%);
.ca-store-select {
width: 220px;
}
.ca-period-label {
font-size: 13px;
color: rgb(0 0 0 / 65%);
}
.ca-period-segment {
.ant-segmented-item {
min-width: 64px;
text-align: center;
}
}
.ca-export-btn {
margin-left: auto;
}
}
.ca-grid {
display: grid;
grid-template-columns: repeat(2, minmax(0, 1fr));
gap: 14px;
margin-top: 12px;
}
.ca-card {
padding: 20px;
background: #fff;
border: 1px solid #f0f0f0;
border-radius: 10px;
box-shadow: 0 2px 8px rgb(15 23 42 / 6%);
}
.ca-card-full {
grid-column: 1 / -1;
}
.ca-card-title-wrap {
display: flex;
gap: 8px;
align-items: center;
justify-content: space-between;
margin-bottom: 12px;
}
.ca-card-title {
padding-left: 10px;
margin-bottom: 12px;
font-size: 15px;
font-weight: 600;
color: rgb(0 0 0 / 88%);
border-left: 3px solid #1677ff;
}
.ca-card-title-wrap .ca-card-title {
margin-bottom: 0;
}

View File

@@ -0,0 +1,68 @@
@media (max-width: 1600px) {
.ca-stats {
grid-template-columns: repeat(2, minmax(0, 1fr));
}
.ca-member-overview {
grid-template-columns: repeat(3, minmax(0, 1fr));
}
}
@media (max-width: 1024px) {
.ca-grid {
grid-template-columns: 1fr;
}
.ca-card-full {
grid-column: auto;
}
.ca-toolbar {
.ca-store-select {
width: 100%;
}
.ca-export-btn {
margin-left: 0;
}
}
.ca-segment-toolbar {
.ca-segment-search {
width: 100%;
}
}
}
@media (max-width: 768px) {
.ca-stats {
grid-template-columns: 1fr;
}
.ca-donut-wrap {
flex-direction: column;
align-items: flex-start;
}
.ca-member-overview {
grid-template-columns: repeat(2, minmax(0, 1fr));
}
.ca-toolbar {
.ca-period-label {
width: 100%;
}
.ca-period-segment {
width: 100%;
}
.ca-export-btn {
width: 100%;
}
}
.ca-segment-toolbar {
flex-wrap: wrap;
}
}

View File

@@ -0,0 +1,42 @@
import type {
CustomerAnalysisOverviewDto,
CustomerAnalysisPeriodFilter,
CustomerAnalysisSegmentCode,
CustomerAnalysisSegmentListResultDto,
CustomerDetailDto,
CustomerMemberDetailDto,
CustomerProfileDto,
} from '#/api/customer';
export interface OptionItem {
label: string;
value: string;
}
export interface CustomerAnalysisPagePagination {
page: number;
pageSize: number;
total: number;
}
export interface CustomerAnalysisPageState {
detail: CustomerDetailDto | null;
isDetailDrawerOpen: boolean;
isDetailLoading: boolean;
isExporting: boolean;
isMemberDrawerOpen: boolean;
isMemberLoading: boolean;
isOverviewLoading: boolean;
isProfileDrawerOpen: boolean;
isProfileLoading: boolean;
isSegmentDrawerOpen: boolean;
isSegmentLoading: boolean;
memberDetail: CustomerMemberDetailDto | null;
overview: CustomerAnalysisOverviewDto;
pagination: CustomerAnalysisPagePagination;
period: CustomerAnalysisPeriodFilter;
profile: CustomerProfileDto | null;
segmentCode: CustomerAnalysisSegmentCode;
segmentKeyword: string;
segmentResult: CustomerAnalysisSegmentListResultDto | null;
}

View File

@@ -15,12 +15,16 @@ interface Props {
detail: CustomerDetailDto | null; detail: CustomerDetailDto | null;
loading: boolean; loading: boolean;
open: boolean; open: boolean;
showMemberAction?: boolean;
} }
const props = defineProps<Props>(); const props = withDefaults(defineProps<Props>(), {
showMemberAction: false,
});
const emit = defineEmits<{ const emit = defineEmits<{
(event: 'close'): void; (event: 'close'): void;
(event: 'member', customerKey: string): void;
(event: 'profile', customerKey: string): void; (event: 'profile', customerKey: string): void;
(event: 'profilePage', customerKey: string): void; (event: 'profilePage', customerKey: string): void;
}>(); }>();
@@ -60,6 +64,15 @@ function handleOpenProfilePage() {
emit('profilePage', customerKey); emit('profilePage', customerKey);
} }
function handleOpenMember() {
const customerKey = props.detail?.customerKey || '';
if (!customerKey) {
return;
}
emit('member', customerKey);
}
</script> </script>
<template> <template>
@@ -225,6 +238,12 @@ function handleOpenProfilePage() {
<div class="cl-detail-footer"> <div class="cl-detail-footer">
<Button @click="emit('close')">关闭</Button> <Button @click="emit('close')">关闭</Button>
<Button @click="handleOpenProfilePage">进入画像页</Button> <Button @click="handleOpenProfilePage">进入画像页</Button>
<Button
v-if="props.showMemberAction && props.detail?.member.isMember"
@click="handleOpenMember"
>
会员详情
</Button>
<Button type="primary" @click="handleOpenProfile">查看完整画像</Button> <Button type="primary" @click="handleOpenProfile">查看完整画像</Button>
</div> </div>
</template> </template>

View File

@@ -14,6 +14,7 @@ import {
export function useCustomerProfilePage() { export function useCustomerProfilePage() {
const route = useRoute(); const route = useRoute();
const router = useRouter(); const router = useRouter();
const PROFILE_ROUTE_PATH = '/customer/profile';
const stores = ref<StoreListItemDto[]>([]); const stores = ref<StoreListItemDto[]>([]);
const selectedStoreId = ref(''); const selectedStoreId = ref('');
@@ -49,6 +50,10 @@ export function useCustomerProfilePage() {
}); });
async function syncRouteQuery(storeId: string, customerKey: string) { async function syncRouteQuery(storeId: string, customerKey: string) {
if (route.path !== PROFILE_ROUTE_PATH) {
return;
}
const currentStoreId = parseRouteQueryValue(route.query.storeId); const currentStoreId = parseRouteQueryValue(route.query.storeId);
const currentCustomerKey = parseRouteQueryValue(route.query.customerKey); const currentCustomerKey = parseRouteQueryValue(route.query.customerKey);
if (currentStoreId === storeId && currentCustomerKey === customerKey) { if (currentStoreId === storeId && currentCustomerKey === customerKey) {
@@ -56,7 +61,7 @@ export function useCustomerProfilePage() {
} }
await router.replace({ await router.replace({
path: '/customer/profile', path: PROFILE_ROUTE_PATH,
query: buildRouteQuery( query: buildRouteQuery(
route.query as Record<string, unknown>, route.query as Record<string, unknown>,
storeId, storeId,
@@ -75,6 +80,10 @@ export function useCustomerProfilePage() {
} }
async function loadProfileByRoute() { async function loadProfileByRoute() {
if (route.path !== PROFILE_ROUTE_PATH) {
return;
}
if (stores.value.length === 0) { if (stores.value.length === 0) {
await loadStores(); await loadStores();
} }
@@ -110,15 +119,24 @@ export function useCustomerProfilePage() {
watch( watch(
() => route.fullPath, () => route.fullPath,
() => { () => {
if (route.path !== PROFILE_ROUTE_PATH) {
return;
}
void loadProfileByRoute(); void loadProfileByRoute();
}, },
); );
onMounted(() => { onMounted(() => {
void loadProfileByRoute(); if (route.path === PROFILE_ROUTE_PATH) {
void loadProfileByRoute();
}
}); });
onActivated(() => { onActivated(() => {
if (route.path !== PROFILE_ROUTE_PATH) {
return;
}
if (stores.value.length === 0) { if (stores.value.length === 0) {
void loadProfileByRoute(); void loadProfileByRoute();
} }